This past week we have been preparing for the 2.0 release of the Practice Fusion EMR. During this time I spoke with various press outlets, including Matt at MarketlIntelNow. Matt, who is one of the individuals who truly understands what Practice Fusion is trying to accomplish in the market and how our approach is different, posted a blog about our product release here.
In the posting, Matt makes (what I feel to be) a very profound
statement and coins a new industry term, EMR II… “Many docs were burned by EMR I, where turnkey software systems were
found to be very expensive, overly complex and painfully difficult to integrate
into their traditional workflows. Now EMR II is all about SaaS, and radically
lower price points-- even free-- are being mapped by a new set of bold vendors
like Practice Fusion.”
His statement nails the problems with the current big vendor approach and their failure in the market on the head. He is also right-on about how we are changing the healthcare IT landscape.
We spent a tremendous amount of time on our mantra of ‘Free, Web-based, No-risk,’ and we have delivered on it. All of the hurdles and horror stories of traditional EMR I are eliminated with Practice Fusion: 1) There are no costs – it’s free for life. 2) Its totally web-based with no installation - no servers or consultants needed – it runs on almost any computer allowing you to leverage your existing IT investments. 3) The risks are low – you can sign-up and assimilate the product into your workflow at your own pace. For example, upload your patient data (we do this for you for free) and start scheduling. Once you are comfortable with this, start using secure messaging to streamline communication in your practice. When you have mastered this, start charting with the EMR and paper charts in tandem, until you r ready to make to full leap. The transition doesn’t have to be painful – just see what our doctors have to say here.
On a side note – we have
many doctors that go through our live training (provided at no cost) who are so
comfortable that they literally start charting with the next patient on their schedule.
You can go as fast or as slow as you
want. This is because we have a constant emphasis on simplicity. From the sign up process to the user interface – everything
has been assembled and delivered to be as simple and easy as possible and to eliminate
all of the pain experienced with other vendors.
Hats off to Matt and MarketlIntelNow, who coined the term EMR 2.0. It fits the bill perfectly, and we are excited to be one of the innovators in this new movement.
-Ryan Howard
CEO, Practice Fusion